Policies
Editorial and medical review policy.
How Hair GP writes, checks and updates the health information on this website, and how to tell us if something needs correcting.

Hair GP is a doctor led female hair loss clinic in London. Many women read our articles before they ever speak to a doctor, so we hold what we publish to the same standard as our clinical care. This policy explains who writes and checks our content, where the information comes from, how we keep it up to date and how we put mistakes right.
Who writes and reviews our content
Our articles and guides are written by the Hair GP team. Every page that gives medical information is checked and approved by a doctor before it is published.
Our medical reviewer is Dr Amy Vowler, founder and medical director of Hair GP. Dr Amy is a GP (MBBS, MRCGP) with a Postgraduate Certificate in Hair Science and Trichology, and is registered with the General Medical Council (GMC), number 7451097. You can check her registration on the medical register.
Only doctors registered with the GMC review our medical content, and each article shows who reviewed it and when it was last updated. We sometimes use writing software, including AI tools, to help research and draft articles. Nothing is published until a doctor has checked every medical statement and approved it.
How we choose our sources
We base our content on the strongest evidence available, in this order:
- UK clinical guidance, mainly from the National Institute for Health and Care Excellence (NICE) and the British Association of Dermatologists (BAD)
- systematic reviews and peer reviewed research published in established medical journals
- guidance from other recognised medical bodies, where UK guidance does not cover a question
When the evidence is limited, for example when it comes from small or early studies, we say so. We do not use manufacturers’ marketing, press releases, social media or forums as evidence. Our articles list the main sources they rely on under References, so you can read them yourself.
Review dates and updates
Every article shows the date it was last updated. We review each medical article again at least once every 12 months, and sooner when:
- NICE, the BAD or another major medical body publishes new guidance
- important new research changes what we would advise
- a reader or patient tells us something may be wrong
- the services we offer change
If an article no longer meets our standards and we cannot update it straight away, we take it down until we can.
Reporting an error
If you think something on our website is wrong, out of date or unclear, please tell us. Email hello@hairgp.co.uk with the page address and what you think needs changing, or use our contact form.
A doctor looks at every report, and we aim to reply within five working days. Please don’t include personal medical details. If your message is about your own care, contact the clinic directly.
How we correct mistakes
When we confirm an error, we correct it as soon as we can. If the correction changes the meaning of medical information, we add a short note at the end of the article saying what changed and when. Small fixes, such as a typing error or a broken link, are made without a note.
Information, not a consultation
Our content is for general education. It cannot diagnose your hair loss or tell you which treatment is right for you, and it is not a substitute for a consultation with a doctor who knows your history.
Hair loss has many causes, and some can only be found with an examination or tests. Results of treatment vary from person to person, so we never promise outcomes. If you are worried about your hair, book an appointment with Hair GP or speak to your GP. If you feel unwell, contact your GP or NHS 111, and in an emergency call 999.
Medicines and advertising rules
As a medical clinic, we follow the UK rules on how health services and medicines can be described:
- the Human Medicines Regulations 2012 and the Medicines and Healthcare products Regulatory Agency (MHRA) guidance on advertising medicines, which do not allow prescription only medicines to be advertised to the public
- the UK advertising code (the CAP Code), enforced by the Advertising Standards Authority (ASA), which requires health claims to be backed by evidence
- General Medical Council guidance, which says the information doctors publish about their services must be factual and verifiable
In practice, this means we never promote prescription only medicines. Where an educational guide discusses a medicine, it gives balanced information, with no prices, offers or booking buttons. A doctor decides whether any treatment is suitable for you, and only after a consultation. If you think anything we have published falls short of these rules, please tell us.
Independence and conflicts of interest
We do not publish sponsored content, accept payment to feature products, or use affiliate links. No pharmaceutical company, manufacturer or advertiser pays for or influences what we write.
Hair GP is a private clinic, and our articles sometimes mention our own services. When they do, we aim to give a balanced picture of your options, including ones we do not offer.
Everyone who writes or reviews our content must tell us about any financial interest in a company whose products or treatments they write about. If such an interest exists, we state it clearly on the article.
Patient stories
The patient stories on our website are real reviews, shared with permission. We may shorten them, but we never change their meaning or add claims about results.
Questions?
Talk to our team.
Email hello@hairgp.co.uk or call 020 8044 2081, and we’ll be glad to help.
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