Press room
Hair loss awareness calendar.
Monthly story angles and ready to use expert quotes for journalists and editors. Every quote on this page is approved for publication: just credit Dr Amy Vowler, Hair GP.
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The calendar
Twelve months of
story ideas.
Awareness dates, a headline angle and an approved quote for every month. Dates can move from year to year, so check the official date before you publish.
January
New Year crash diets
Why your January calorie deficit could mean hair loss by spring
“Every year I see a wave of women losing hair in March and April, and it almost always traces back to extreme dieting in January. Severe calorie restriction starves hair follicles of the nutrients they need. Your body triages, and hair is the first thing it sacrifices.”
Dr Amy Vowler, Hair GP
February
Valentine’s Day · Self image awareness
The confidence crisis partners never see: how hair loss reshapes relationships
“75% of women with hair loss report lower self esteem. It changes how you show up in your closest relationships.”
Dr Amy Vowler, Hair GP
March
International Women’s Day (8 March)
Why women’s hair loss is still a footnote in medical research
“Women’s health has been historically underfunded and under researched compared to men’s, and hair loss is a perfect example. Male pattern baldness has decades of dedicated research behind it. Women’s hair loss? Still widely dismissed as cosmetic, despite affecting millions and having a profound impact on mental health and quality of life.”
Dr Amy Vowler, Hair GP
April
Children with Alopecia Day (14 April)
When your child loses their hair: a GP’s guide for parents
“Alopecia areata in children is more common than most parents realise. Early specialist input can make a real difference, both medically and emotionally.”
Dr Amy Vowler, Hair GP
May
Women’s Health Month · Mental Health Awareness Week (11 to 17 May)
Hair loss and anxiety: the mental health link no one talks about
“34% of women with hair loss meet the threshold for clinical anxiety. This is not vanity. It’s a measurable mental health burden.”
Dr Amy Vowler, Hair GP
June
Summer · Wedding season
Pre wedding hair panic: what brides actually need to know
“If you’re noticing thinning before your wedding, see a specialist, not a salon. Panic buying supplements online is the worst thing you can do.”
Dr Amy Vowler, Hair GP
July
International Women with Alopecia Month · Self Care Day (24 July)
Living with alopecia: why self care isn’t just face masks
“Self care for hair loss means getting the right diagnosis, not just coping strategies. Too many women manage symptoms without knowing the cause.”
Dr Amy Vowler, Hair GP
August
National Hair Loss Awareness Month
The numbers behind women’s hair loss: a stat led feature
“40% of women experience noticeable hair loss by 50. Over half past 65 have female pattern thinning. This is the norm, not the exception.”
Dr Amy Vowler, Hair GP
September
Alopecia Areata Awareness Month
Autoimmune hair loss: what triggers it and who’s at risk
“Alopecia areata is autoimmune, not a lifestyle issue. It can strike anyone at any age and needs to be treated as seriously as any other autoimmune condition.”
Dr Amy Vowler, Hair GP
October
Menopause Awareness Month
The menopause symptom nobody warns you about
“40 to 50% of menopausal women experience hair thinning, yet it’s almost never mentioned in the same breath as hot flushes and mood changes. It should be.”
Dr Amy Vowler, Hair GP
November
Movember · Men’s health crossover
Hair loss isn’t just a men’s issue: why women are consistently overlooked
“Movember has normalised men’s hair loss brilliantly. Women deserve the same conversation. 88% say it negatively affects their daily life.”
Dr Amy Vowler, Hair GP
December
Party season · Styling damage
Festive styling: the habits causing long term thinning
“Tight updos, heat styling and extensions over the party season can cause traction alopecia. The damage is often gradual and, if caught late, permanent.”
Dr Amy Vowler, Hair GP
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